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Common marketing mistakes and how to avoid them for small businesses 

Tourism Saskatchewan webinars draw on recognized industry experts to help business operators develop leadership potential. This webinar series supports the work that tourism operators are doing to build and strengthen the province's tourism sector.

Common marketing mistakes and how to avoid them for small businesses

Tourism Saskatchewan webinar recorded live, January 11, 2024

Small business owners often get sidetracked by everyday operations that distract them from setting a clear path for growth. In this webinar, Jacob Powell, Co-owner of McWilliam & Powell Growth Acquisition, outlines how to stop feeling trapped by marketing mistakes and gives you a tool that provides a clear, actionable next step to growing your business.

Jacob talks about his experience with making mistakes because he doesn't quite understand something fully. He's run into the problem head-on without any real experience or know-how. As business owners, we constantly throw ourselves into the mix because if we don’t, who will? Before you throw yourself into another whirlwind, let Jacob share some common marketing mistakes he's made so you can avoid them in the future. If you feel like you are suffering from these mistakes already, don’t worry. Get ready to walk away with a tool that provides a clear, actionable next step to growing your business.

Presenter:

Jacob Powell, Co-owner, McWilliam & Powell Growth Acquisition

Jacob PowellSmall business owners often need help to grow their company, not because of their business sense – usually, it's second to none. No, they struggle because they are caught up in everyday operations or need a clear next step to grow their business. Small business owners need three things to grow: 1) An action plan, 2) a personalized Marketing System, and 3) a work-life balance.

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